1️⃣ Clarify the purpose of your video
The same asset can be created and utilized in different marketing directions to highlight discounts, highlight sales, announce events, and more.
2️⃣ Use templates with similar colors
Create templates with similar colors to your brand assets. Your product and template will look like one, and your video will feel like a branded film.
3️⃣ Utilizing cropping and margins
Due to the nature of templates, there is a 'frame' as shown above. Making good use of cropping and margins when inserting assets can make your layout look more stable.
4️⃣ Keep text simple
Features of long products Inserting all of your text into a video makes both the text and the image harder to read. Keep your text simple and to the point to showcase your product.
5️⃣ Utilize audio for different concepts
The same video can have different concepts with different BGMs.
Utilize BGM filtering to find audio for different concepts.
6️⃣ Utilizing GIFs and video clips
It's true that you can get good results with images, but you can get even better results with GIFs and video clips.
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